New form language for electrification, based on the principles of modern Japanese design and architecture

The decision to electrify the INFINITI range was an inflection point for our brand. We started to understand the potential of new architectures and technologies, and how they could influence a change in how we design our cars.
- Alfonso Albaisa, Senior Vice President for Global Design, Nissan Motor Co.

INFINITI’s new form language

  • Electrified powertrain technology enables evolution of INFINITI form language
  • New aesthetic defined by straight lines, clean surfaces and concise graphics, taking hints from 2018 Q Inspiration concept and Prototypes 9 and 10

The QX Inspiration signals a new era for INFINITI design, influenced by new powertrain technologies and architectures. The form language of the new concept car hints at the potency and character of the brand’s future electrified powertrains.

A reference point for the new SUV concept was the 2018 Q Inspiration sedan concept, which signaled INFINITI’s first steps towards establishing a new design language characterized by straight lines, precise forms for functional elements, and clean surfaces. More technical in its design than any prior INFINITI, the Q Inspiration sedan combined simplicity with muscularity, inspired by modern powertrain technologies. Now, the 2019 QX Inspiration takes this further, echoing the sedan concept’s muscular form language while adopting certain details which first featured on the Prototype 9 and Prototype 10 design studies.

The QX Inspiration’s form language is characterized by straight lines and sudden creases, finely-balanced, smooth surfaces and organic shapes. This contrast gives the QX Inspiration a new tonality compared to earlier INFINITI designs – it is muscular, yet composed; and less overtly aggressive, yet bold in its details.

“QX Inspiration is the beginning of a new era for INFINITI, and an illustration of where we want to go with the brand. New technology has given us the opportunity to evolve our design philosophy – and the new vehicle communicates the ‘serene strength’ at our core.”

- Karim Habib, Executive Design Director, INFINITI